Consumer Behavior
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Consumer Experiences and Emotion Management
Avinash Kapoor
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Arriving Today
Christopher Mims
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Binge Times
Dade Hayes
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Superconsumers
Eddie Yoon
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The Things We Love
Aaron Ahuvia, PhD
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Winning on Purpose
Fred Reichheld
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Buyer Aware
Marta L. Tellado
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User Tested
Janelle Estes
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The Forever Transaction
Robbie Kellman Baxter
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What to Ask
Andrea Olson
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Stage (Not Age)
Susan Wilner Golden
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Breaking Twitter
Ben Mezrich
