Public Relations
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Guerrilla P.R.
Michael Levine
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The New Rules of Marketing and PR
David Meerman Scott
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Customer Centricity
Peter Fader
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Going Social
Jeremy Goldman
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Brand Real
Laurence Vincent
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Rethinking Reputation
Fraser P. Seitel
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The Power of Reputation
Chris Komisarjevsky
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Happy Customers Everywhere
Bernd H. Schmitt
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Trust Agents (Revised and Updated)
Chris Brogan