The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
By Joseph Sugarman
Read by Mike Lenz
Unabridged
Format :
Retail CD (In Stock)
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2 Formats: Retail CD
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2 Formats: MP3 CD
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$46.99
ISBN: 9798200568840
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$41.99
ISBN: 9798200568857
| Runtime: | 11.15 Hours |
| Category: | Nonfiction/Business & Economics |
| Audience: | Adult |
| Language: | English |
Summary
Summary
Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.Author
Author Bio: Joseph Sugarman
Titles by Author
Details
Details
| Available Formats : | Retail CD, MP3 CD |
| Category: | Nonfiction/Business & Economics |
| Runtime: | 11.15 |
| Audience: | Adult |
| Language: | English |
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